A quick
MVMT Watches Reviews: Jake Kassan had a vision when he and his business partner, Kramer LaPlante, decided to found MVMT in 2013. He was into high-end mens watches, but scoffed at the idea of spending $300 or more on watches at luxury stores. Recognizing that direct-to-consumer models had already proved successful in other industries, Kassan sought to disrupt the luxury watch market. Launched via a $300,000 crowdfunding campaign, MVMT has flourished and has sold over 100,000 watches since its inception.